Blender box redesign

So I’m realizing there are many, many design projects I’ve done but not posted for one reason or another. In this case, it’s because we had to make a few tweaks to the box design, but this was a fun project nonetheless. I actually don’t have my originals here since those were Blendtec’s, but I did catch a picture or two of a printed prototype. We needed a more shelf-friendly box that also reinforced the Blendtec brand value:

Prototype of the new package design for the Total Blender

There were many, many, many revisions to this design prior to this test print, and many still to go, but this is the general direction. Hoping I’ll see this on a shelf soon!